someone's talking about you...

...and your brand - but do you have the means to keep tabs on what your customers are saying (both good and bad!) and then do something about it in an effective, coordinated way? If you don't, you need to take a look at the latest generation of analytical tools designed to monitor the social web and help you take positive action about the experiences your customers and prospects are sharing with other potential customers.

But which vendor has what you need and is the right partner for YOU?

we love to help

now find the right tool for the job

As part of our analytics and collaboration research programs, we've produced a series of in-depth, independent reports that analyse the offerings of the leading social analytics tool providers. Read them now to reduce the time, cost and risk associated with selecting a tool that works for your business.

Click on the report titles to see more detail.

• IBM Cognos Consumer Insight
• Jive Software
• Lithium
• Salesforce Radian6
• SAS
• Telligent
• Teradata Aprimo

getting these reports couldn't be easier

make sure you've got the social web covered

Download a Strategic Insight report worth £200/$320 - totally free. In this 13-page report we provide you with everything you need to know about the importance of social analytics and how it can help you make the most of your social media investment - and improve your customer service along the way.

Click on the report title to see more detail & download the PDF. Registration required (but that's free too).

• Optimising your social media investment using social analytics

That's not all. Watch this free on-demand webcast series which provides practical next steps for getting the most out of your social media investment.

• Go to the webcasts now for further information and to get started.