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all research: e-commerce_optimisation
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Published: 07 May 13
Big Data is one of the hottest trends in marketing circles. Although overused as a buzzword, Big Data is generally characterised by the large, varied and rapidly growing volume of information that emanates from digital and customer sources as diverse as e-commerce sites, social media networks, ...
Programs: analytics
Published: 09 Nov 11
Oracle Real-Time Decisions (RTD) combines data and business rules with self-learning predictive models to help organisations automate and optimise high volume operational decisions. In contrast to other popular approaches to implementing predictive analytics, RTD focuses on learning from each ...
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