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Email strategy profile: IBM 

Published: 14 Dec 2011 / 12 pages

Author(s): Angela Ashenden

Programs: collaboration

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synopsis

As one of the most established players in the enterprise email market through its Lotus Notes product, IBM has developed a messaging portfolio which spans both on-premise and the cloud, with its most recent addition delivering Lotus Notes capabilities through the cloud-based LotusLive platform. IBM's approach is set apart through its support for a hybrid email environment, combining the two delivery models to provide flexibility for customers and enable them to maximise their existing investments.

table of contents

  • Company profile
  • Company background
  • Market positioning
  • Channel and partner strategy
  • Technology profile
  • Overview of offering
  • Key differentiators
  • Key considerations

filed under:

Vendors: IBM
Tags: email, instant_messaging, saas

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