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Email strategy profile: Microsoft 

Published: 07 Feb 2012 / 11 pages

Author(s): Angela Ashenden

Programs: collaboration

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synopsis

Due to the success of its on-premise, client/server email solution, Microsoft Exchange and Microsoft Outlook, Microsoft has come to dominate the enterprise email market in recent years. With the launch of Office 365 in 2011, the company is also now targeting the cloud email market, while offering customers the flexibility of a "hybrid" approach to email which combines both on-premise and cloud-based services.

table of contents

  • Company profile
  • Company background
  • Market positioning
  • Channel and partner strategy
  • Technology profile
  • Overview of offering
  • Key differentiators
  • Key considerations

filed under:

Vendors: Microsoft
Tags: archiving, email, email_management, hybrid_cloud, management, saas

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